Would you like to create real business value from all that data and information you receive on a daily basis?
What you need are actionable insights from data and information.
Back in 2016, Forrester reported that 74% of businesses said they wanted to be “data-driven,” but only 29% are actually successful at connecting analytics to action.
More data is not the answer. Neither are more reports and dashboards.
So What? is a question I have heard many times from senior executives, when presented with yet another lengthy report or dashboard.
Your business may well be drowning in data, and struggling to connect the dots despite being surrounded by more information than ever before.
Data and information provide the foundations, but actionable insights are generated by analysing information, applying knowledge and drawing conclusions – influencing decisions and driving change.
Actions can you take to create business value include;
- identifying more potential customers
- finding cost efficiencies, internally or throughout the supply chain
- optimising staffing during peaks and troughs